05
Aug
09

Is anybody out there?

smoky_mic_karaoke-pb

Over the course of this blog, I have looked at why you should use social media to promote yourself or your business.  We know that people from various backgrounds are using it, but who, exactly, is out there?

I found this article today to be quite interesting.  I think that, to a degree, the general consensus has been that younger people were using social media.  This trend continues to be the case, however, take a close look at the numbers that were run between Q2 of 2008 and 2009 of those demographic groups that are using social networks:

whos using sn

The age group under age 35 was up 20%.  Not a big surprise.  However, take a look at the next two groups!  Users age 35-54 has doubled and those users over age 55 has tripled!

Take this into consideration.  Your potential audience through social media is becoming larger and more diverse.  There are more connections to make.  More strategies that you may have to use to connect with these various groups.

Advertisements

0 Responses to “Is anybody out there?”



  1. Leave a Comment

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s


%d bloggers like this: